5 Popular Podcasts in the FM Industry everyone should follow
It’s no secret that podcasts have grown in popularity in recent years. With over two million podcasts currently and almost 50 million episodes offered, listeners have numerous genres to choose from, and anyone can find a podcast of their interest.
Podcast fans are always on the hunt for the next podcast that they can become obsessed with, to say the least. With 6.5 million adults in the UK listening to podcasts every week, or in other words, 12% of UK adults listening to at least one podcast per week, the potential spike in listenership numbers is only going to continue. Every niche and engaged target audience that a brand can think of can be found in podcast realm.
A podcast is one of the easiest ways to build trust and increase your brand awareness with potential listeners. It generates higher attention and is one of the relatively untapped marketing territories, which has immense potential to allow you to reach an audience that’s likely to relate to and engage with your brand.
But who makes up podcasts’ audiences?
Research by Media Tel’s Connected Screens reveals that UK podcast users tend to be younger (21% millennials), but the audience growth year-on-year has increased and comprises older audiences. Intuitively, there’s an opportunity for more growth among all age groups.
Podcasts have become the most popular form of audio entertainment. The estimates from 2020 show that there were nearly 15 million podcast listeners in the UK alone. For everyone who is working in the Facilities Management industry and built environment, whether you’re an experienced podcast subscriber or a newbie, we have put together three popular podcasts, all related to the workplace and facilities management and the wider built environment that you cannot miss listening to on the go.
What are the benefits of tuning into a podcast?
You can do multiple activities anywhere whilst listening & learning !!
The monotonous task becomes less boring!
For some, listening rather than reading is a more effective way to absorb information
Podcasts are less tiring to engage with & are proven to relieve stress
Podcasts have proven to provide many psychological benefits. If you’ve already listened to a podcast, you’ll have experienced the advantages for yourself. If not, then here’s what you’re missing!
We bring to you 5 game-changing FM podcasts that you should listen to to stay ahead in your endeavours.
Alternatively, watch our video to explore the key advantages & for some podcast positivity!
1. FM Innovator
Listen to FM industry leaders discuss workplace trends, challenges, & the future of the built environment.
2. The FM Evolution
With host Scott Britton & guests, this show explores spirituality, consciousness, ancient & modern technologies, & how to apply these ideas to modern life in FM. They boost listening & creative skills
3. The Workplace Innovator
Focused on enhancing the employee experience, this podcast offers exceptional advice from global workplace management experts.
4. The Asset Champion
In each 20-minute episode, host Mike Petrusky talks with guests about emerging trends in asset management for fleet, construction, manufacturing & FM.
5. The FM Hour
The host, Martin Read, interviews guests from the BIFM & the wider FM community, covering topics such as FM standards, education, research, policy & events.In short, the growing trend of tuning into podcasts is providing many advantages.
Podcasts are here to stay
Being in a world that’s speeding up its’ pace of living, podcasts help us create time to focus on subjects we love the most. Fitting into our busy lifestyles, this convenience gives us the golden opportunity to broaden our minds on the move.
From being a companion to walking or the morning commute, podcasts can be utilised as assimilating educational information, or as part of a personal development plan. The podcast is set to increase, with forecasts predicting close to 20 million listeners by 2024.
Happy podcasting!
Find out what myfm can do for your capacity-related demands and keep your project on track.
Like our content? Follow our LinkedIn page to stay updated!
